Our Modern Marketing Digital Trendcamp features Kirsty Dugmore, Chief Growth Officer at SugaSpice, whose video highlights the difference between brand differentiation and brand distinctiveness.

The video is below and also live on our Youtube channel – don’t forget to subscribe to the channel for more videos on advertising/branding/marketing trends and topics.

Send a 3-4 minute audible video of yourself at home. The video should be about a general advertising/branding/marketing trend/topic (it must not be a product or company promotion).

To submit your video and for more information, please contact thapy@practicalpublishing.co.za

Read the top 5 stories weekly on WhatsApp or sign up to our newsletter.