Jacques Du Bruyn, Managing Director, Flume, believes that we will see social media ‘growing up’ in 2023. Digital marketing is connected to society because of the channels it makes use of, to communicate. The ubiquity of social media channels and the role they play in users’ lives means that whatever is happening in the social space has a direct impact on, [...]
The Effie Awards South Africa, the world’s preeminent marketing effectiveness award, and the Nedbank IMC Conference, Africa’s leading marketing conference, will partner in 2023 for the benefit of the marketing industry at large. The merging of the two industry events means that on Friday 15 September 2023, the Nedbank IMC Conference will serve as the Effie South Africa summit with the [...]
The ECOM Africa 2023 programme will comprise a global community of experts and practitioners, local success stories and up-and-coming start-ups, sharing their experiences in the latest trends across five tracks focused on: retail and e-commerce, fintech and payments, cybersecurity, fulfilment and logistics and the future of marketing. Helping organisations become resilient and anti-fragile, focusing on the future of commerce and keeping [...]