After the success of the Modern Marketing Expo, held from 13-15 September at Gallagher Convention Centre, the stage has been set to build and grow Africa’s biggest dedicated marketing event. The 2024 expo will be a showcase of even more diverse solutions and technology. 

The expo, which was co-located with Sign Africa, FESPA Africa, Africa Print and Graphics Print & Sign, attracted 4735 visitors from 18 countries, a 15% increase from 2022. The top ten countries that visited outside South Africa were Botswana, Zimbabwe, Mozambique, Lesotho, Namibia, Zambia, Eswatini, Malawi, DRC and Ghana.

Visitors could see new products and business opportunities in the world of graphics, signage, commercial print, branding, digital printing, T-shirt printing, vehicle graphics, digital packaging and more.

Exhibitors Had Positive Feedback About The Event:

‘The exhibition was amazing. We reached our target and we met many people. We got many calls and got many clients, who were already buying,’ said Hope Sebola, Excel LED.

‘The show was amazing. It was the first time we were at Modern Marketing and I was blown away. We had so much interest, I am definitely going to be back next year,’ said Darryl Curtis, Cover Styl’ South Africa.

‘I was very impressed, this was probably one of our best shows to date. We had a lot of interest at the stand,’ said Tristan Woodman, Skyco.

‘The show was successful, and we had a great response to our new products. We’re really happy,’ said Derek Meano, Tygan Digital & Signage.

‘We had a very positive response. The assistance from the organisers was absolutely fantastic,’ said Ronelle Van Reenen, Beith Cape Town.

‘It was an adrenaline rush, and it was amazing. It was so well organised, and so professional. We were honoured to be part of it, to be able to get exposure for our product was fantastic,’ said Lizelle Jacobs, Signbox.

‘It was excellent for us, and we will definitely be back next year,’ said Elke Brink, DTF Africa.

Judges visited each stand at the expo and judged the stands according to criteria based on design, staff friendliness and professionalism. The results are as follows:

Modern Marketing Small Shell Scheme

Winner: Tygan Digital & Signage.
Second place: DTF Africa.
Tie third place: Impumelelo Promotions and Project Rhino.

Modern Marketing Small Floor Space

Winner: Woodline Shade Solutions.
Second place: Cover Styl’ South Africa.
Third place: Beith Cape Town.

Modern Marketing Medium Floor Space

Tie Winner: Skyco Media Solutions and Excel LED South Africa.
Second place: Curv Signage Systems.
Third place: China Direct Sourcing.

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