Email Marketing Delivers Results And Influences Buying Decisions

According to InsideData, if you were considering removing email as a touchpoint in your communication journey, think again. Email marketing not only enables you to stay connected with your customers, but also influence their sale decisions. According to Hubspot’s latest statistics, email generates an astounding 3800% ROI, making it one of the most effective options […]

By |2021-03-15T13:33:33+02:00Mar 11th, 2021|Marketing|0 Comments

Expanding Digital Footprint Creates Greater Need For Customer Behaviour Analysis

According to Sizwe Dlamini, Head of Commercial at Idea Hive, South Africa’s digital footprint is expanding at breakneck speed, creating a greater need for marketers to put their best foot forward through analyses of their customer behaviour. Data has played a crucial role in the emergence and evolution of digital marketing. It is the fuel […]

By |2020-12-11T11:00:51+02:00Dec 9th, 2020|Digital marketing|0 Comments

How Do You Engage Customers Through To Point Of Sale And Beyond?

According to Dev Naidoo from New Media and Leo Redelinghuys, Content Marketing Institute research indicates that B2B marketers are doing well when it comes to educating and growing awareness but are struggling with building lasting relationships and building the bottom line. The rise of digital has resulted in an ever-increasing wave of competition to reach […]

By |2020-09-28T08:41:35+02:00Sep 22nd, 2020|Marketing|0 Comments

A Social Marketing Plan That Considers All Options Is A Lifeline To Brands

Wayne Flemming, founder and Managing Director at Brandtruth//DGTL says that the internet lasts forever, but can your brand’s reputation? To be present online, one must plan well and be equipped with a solid risk register to deal with any potential reputational damage that could occur. Today, almost everyone’s a critic, complete with an unfiltered opinion. […]

By |2020-09-14T09:13:04+02:00Sep 8th, 2020|Branding, Digital marketing|0 Comments

14 Simple Marketing Tips For Small Business Owners

I’ve helped thousands of small business owners to make massively more sales than ever before. I am going to share my top marketing tips with you. 1. Get the best marketing advice Throw your old marketing guides and audio programmes in the recycling bin. You need to know what works today and the marketing landscape changes rapidly. Before putting any marketing tips or [...]

By |2019-02-11T10:23:50+02:00Feb 1st, 2019|Marketing|Comments Off on 14 Simple Marketing Tips For Small Business Owners