Brand Illumination And Longevity Lessons Learnt Through Ladysmith Black Mambazo

Thuso Mmotlana, Buyer at The MediaShop, asks, with all the noise and clutter in the market, how a brand can illuminate itself to have a long and productive life as well as make a mark in cultural and artistic history – like Ladysmith Black Mambazo. On 11 February 2019, I heard the sad news of […]