Modern Marketing Digital TrendCamp: Recession-Proofing Your Brand

Our Modern Marketing Digital TrendCamp video features Billy Lascaris, Managing Director of Matriarch Marketing, whose video focuses on recession-proofing your brand. The video is live on our YouTube channel – don’t forget to subscribe to the channel for more videos on advertising/branding/marketing trends and topics.   Send a 3-4 minute audible video of yourself at home. The video should be […]

Corporate Social Responsibility Can Boost Brand And Product Communication

According to Billy Lascaris of Matriarch, positivity feeds positivity and good news drives sentiment, creating jobs and stimulating growth. Corporate Social Responsibility/Investment (CSI) is an opportunity for companies to include their socio responsible attitude and actions in brand and product communication. Broad stakeholder value replaces narrow shareholder interest. A responsible attitude towards society and the […]

By |2020-04-28T09:20:11+02:00Apr 20th, 2020|Branding, Marketing|0 Comments