With the aim of helping brands enjoy the benefits of LED screen solutions, Excel LED showcased a variety of LED screens at the Modern Marketing Expo, which took place at the Gallagher Convention Centre from 11 – 13 September 2019. Excel LED delivers industry-leading value through a range of full colour LED screens with features […]
Firejuice Marketing conducted a survey aimed at exploring how small, medium and micro enterprises (SMME) in South Africa carry out marketing plans. 100% of the surveyed businesses believe in marketing as an effective tool, however, only 46% carry out consistent marketing campaigns. The questionnaire answered by individuals in key decision-making positions in the SMME sector […]
Cindy Diamond, Group Sales Director at Mediamark, states that recent surveys conducted separately by Jacaranda FM and East Coast Radio revealed similar learnings, with an overwhelming number of participants (75% +) stating that they actively engage in shopping on Black Friday either in-store or online. These audience surveys disclosed that the most popular Black Friday shopping […]
Paula Sartini, founder and CEO of BrandQuantum, says that to be successful today, companies need to develop a customer-centric strategy that is built from the customer’s perspective and designed to meet their needs. With tech-savvy customers, companies are adopting technology solutions that aim to delight their customers and enhance customer experiences. According to the 2019 […]