Great Customer Experience Entices Millennials’ Appetites For Brands

Pieter De Villiers, pre-sales engineer, Inovo, says that to engage with millennials, brands must weave seamless experiences across digital platforms and multiple channels. Millennials want simplicity and authenticity when it comes to brand interaction and engagement. They are the generation that will do their banking on their mobile device while they wait in the queue […]

By |2020-04-14T10:17:48+02:00Apr 7th, 2020|Industry news|0 Comments

Ways To Rev Up Your Brand’s Social Media During #Coronavirus

According to Natalie Pool, Head of Social at VMLY&R South Africa, content in the time of Corona is a minefield.  Social distancing doesn’t mean you have to become anti-social. If anything, brands should be more social than ever before. But it’s how they do it, that counts. Don’t be flippant. Don’t be gimmicky. Don’t take advantage […]

By |2020-04-14T10:17:56+02:00Apr 7th, 2020|Branding, Marketing|0 Comments